Technology will liberate us
Books
Digital currents, art
and the age of mechanical reproduction,
art and the age of mass media.
Summary
· Technological conditions can affect the
collective consciousness
· Technology trigger important changes in
cultural development
· Walter benjamins essay “the work of art in the
age of mechanical reproduction” significantly evaluates the role of technology
through photography as an instrument of change.
A copy can either be a
work in its own right or merely just a representation of the original.
Machine Age:
Modernism
· Benjeman claimed that technology is parallel
and specific to new developments; a duality expressing the zeitgeist.
· Dialectical due to the copy, reproductive
nature and the role of the original
· The aura and uniqueness of art
Its only due to
technology where we have to refer to the original, encountering the original is
distinct from a copy because of the uniqueness of its aura.
Photography
Photography can
produce multiple viewing points…
The camera eye has a
variable gaze.
Photography had overturned the judgment
seat of art a fact which the discourse of modernism found hard to repress
(lovejoy pg 36)
The value of Art and
Design can be distorted as soon as it reaches production. For instance if a
celebrity reproduces the same doodle does it make it more valueble?
Marx persuas the
effect of technology on society.
Fraud persuas the
materialism with technology
Kinecticism
Explores the way we
look at space time apparently….
Pre cursor to cinema
photography.
Etienne-jules marey
Images used as a link
into dematerialism.
With photography comes
dematrialism of art and design.
With technology our
images are coded ordered and styled, development of art and design merging
together.
Karl Marx & technology
Associated with the
term technological determinism. How technological determines economical
prodction factors and affects social conditions
Dialectical issues
· Technology drives history
· Technology and the dicision of labour
· Materialist view of history
· Technology and capitalism and production
· Social Alienation of people form aspects of
their human nature as a result of capitalism
The electronic Age: Postmodernism
Post modern Post
Machine
· Many electronic works were still made with
modern aesthetic
· Mergence of information and conceptual based
works
· The computer a natural metaphor
· A spirit of openness to industrial techniques
· Collaborations between art and science
Rosenburg
Projects texts over
photography.
Simulation and Simulacrum
· It is the reflection of a profound reality
· It masks and denatures a profound realiy
· It masks the absence of a profound reality
· It has no relation to any reality whatsoever,
it is its own pure simulacrum
Jean Baudrillard
(1981)
A copy of a map isn’t
just a copy it is an object and form in its own right. What do we call original
and what do we call a copy.
John Wlaker and art and mass media; Art in the
age of mass media
Art uses mass media
(1990 – 2000)
Margot lovejoy; Digital currents
Digitial potential
leads to multimedia productions
Technological
reduction of all images so they are
No comments:
Post a Comment